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Child-First Coach in Your Pocket
Coaching does not happen at a desk. It happens on the move, in real sessions, often with limited time.
The new Play Their Way app gives you simple, trusted child-first coaching support when you need it.
Find an AI coaching assistant that answers quick questions based only on trusted Play Their Way content. Explore events, practical learning, coach stories and see your progress at your fingertips.
This is support built to fit around real coaching life.
What can I do in the app?
Ask Joy
Stay connected
Build momentum
Explore learning
Meet Joy, your AI coaching assistant
Joy is your pocket-sized partner when you need a quick answer, a practical idea, or a bit of confidence before a session.
Need ides specific to the age group, activity, time you have? Tap in a few details and Joy will share child-first ideas you can use straight away.
- How do I support children to have more freedom of choice in this activity?
- What can I say if a parent does not understand my approach?
- How do I adapt a game for different confidence levels?
- What would make this session feel more inclusive?
Joy only uses Play Their Way content, so the guidance stays grounded in trusted child-first coaching support.
Ask Joy in the app
Built around voice, choice and journey
The app helps you embed children’s rights and Play Their Way’s core ideas into your coaching. It's a great place to start if you are curious about how these ideas could help in your coaching.
Stay at the heart of the movement
Stay connected to what’s new
The app is not just a place to read. It helps you stay in touch with the wider Play Their Way community.
You'll get updates on:
- Coach catch-ups
- Workshops and webinars
- New articles and tools
- Resource round-ups
- Fresh ideas linked to voice, choice and journey
The aim is simple: help you keep learning without adding loads of noise.
Make it a habit
Progress matters.
And it helps when you can see it.
The Play Their Way app lets you build momentum through badges and progress tracking, so it is easier to keep turning up, keep reflecting, and keep trying child-first ideas in practice.
It is not about pressure.
It is about helping you stay engaged and recognising the effort that goes into better
What's inside the app?
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| Joy, your easy-access AI coach | Reward badges and progress tracking | Easy-access Play Their Way content |
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| Practical articles and real coach stories | App-friendly child-first learning | Event and webinar updates |
FAQs
If you coach children and young people, this app is for you – whatever sport, environment or level you coach in.
• Grassroots coaches
• Volunteer coaches
• School sport staff
• Club coaches
• Coach developers
• Organisations supporting children and young people in sport and physical activity
Joy answers child-first coaching questions using trusted Play Their Way content, including resources from Children’s Coaching Collaborative members.
Yes. The app uses single sign-on, so you can use the same login details.
You can ask Joy questions, read articles and coach stories, track progress, unlock badges, and stay up to date with events and learning.
To set up your account, Play Their Way collects a small amount of personal information, including your name, email address, password, date of birth and marketing preferences.
Protecting children’s personal data is especially important to us. The app is for users aged 13 and over, and date of birth is used to check eligibility and apply extra safeguards for 13–18-year-olds.
Joy is an AI tool, so please keep anything you share with Joy general and do NOT include personal or identifying details about other people.
For more information about how personal data is collected, used and protected within the App, please see our Privacy Policy.

